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UX/UI
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Website
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Marketing
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The MFG Matters turned to Diversido looking to create their new website, combining consulting, learning, and travel into one portfolio of services focused on the STEM community. The company wanted to showcase them in an understandable yet distinct way and add features for future scaling.
Our goal was to deliver a professional and functional website and ensure its usability across all segments.
1. Integrating Services: combining all services into a single website with user-friendly navigation and clear segmentation for diverse audiences.
2. Optimised Consulting Section: showcasing the company’s expertise through a minimalistic design and introducing the pre-booking option for consultations.
3. Learning Pages: developing dual-purpose contact forms for both students and instructors of Learning part of MFG. Adding options to expand pre-scheduled programs in the future.
4. Travel Segment Development: building a scalable interface for showcasing a few global industrial tours, with adaptability for content updates as offerings grow.
5. E-Commerce Integration: we did it with the help of Printful API and e-commerce functionality of Webflow. After order of branded merchandise it is sent to automated production and delivery.
6. Brand Alignment: designing a cohesive visual identity based on the client’s brand guidelines. Incorporating AI-generated visuals for a professional aesthetic.
The company provides versatile services, including merchandise, travel, and consulting. We were assigned the task of creating a unified platform, convenient and understandable by all users. Naturally, we faced some challenges on the way.
The main challenge was integrating diverse services into a unified platform. The users often found themselves frustrated with the choice of options.
Solution: We developed a scalable structure, that balanced the established online presence of consulting with flexible pages for learning and travel.
As both students and instructors used the website, we had to design separate contact forms convenient for all sides.
Solution: We created interactive forms allowing students to request workshops and instructors to submit proposals.
The main challenge was integrating diverse services into a unified platform. The users often found themselves frustrated with the choice of options.
Solution: We developed a scalable structure, that balanced the established online presence of consulting with flexible pages for learning and travel.
As both students and instructors used the website, we had to design separate contact forms convenient for all sides.
Solution: We created interactive forms allowing students to request workshops and instructors to submit proposals.
Out technical, design, sales & marketing teams will gladly share their expertise and help bringing your idea to life!
Book A Meeting
Out technical, design, sales & marketing teams will gladly share their expertise and help bringing your idea to life!
Book A Meeting
Out technical, design, sales & marketing teams will gladly share their expertise and help bringing your idea to life!
Book A Meeting
